WWSD? Ideas

MovieMiguel.com

Info Review

FireWise Ohio started in 2003

They believe that the most effective influience on our target age group is money. like fines and cost.

increase awareness of wild fire occurrences in ohio.

people may not know what to do in a wild fire situation.

smokey is most effective k-2 grades.

we need role models or celebs endorsing wild fire prevention.

Ways to reach audience?

Ways to reach audience?
1. web site- youtube
2. video/commercial
3. posters
4. flyers
5. mailer
6. radio
7. brochure/pamphlets
8. stickers
9. pins
10. pens
11. trail displays
12. antenna balls
13. billboard
14. graffiti
15. banners
16. email/chain mail/ news letter
17. bracelets/ gel bracelets
18. t-shirts
19. hats
20. hoodies
21. comic
22. animated shorts
23. mugs
24. match book
25. lighters
26. torches
27. glow sticks
28. flash lights
29. key chains w/ light
30. ribbon magnets
31. mouse pads
32. coloring book
33. note pads
34. stuffed animals
35. bobble heads
36. air freshener
37. beads
38. picnic baskets
39. blankets
40. foam hands/bear paw
41. ping pong balls
42. lanyards
43. carabineer
45. flash games
46. pod cast
47. forums
48. blogs
49. magazine ad/ newspaper
50. CD/music
51. DVD
52. ring tones
53. text messages
54. smokey the beer

Questions Part 3

1. What is your current campaign and do you feel that campaign is still effective?
2. What do you like about it?
3. What would you like to change?
4. How do you want people to feel and ultimately respond?
5. How is Ohio’s campaign different than the rest of the country?
6. Do you think Smokey the Bear is effective with 25-39 year olds and are there alternatives for that audience?
7. How is Smokey the Bear being used now and would you like to see him used more often?
8. Please list any web sites that are effective or video/radio spots that are effective to your campaign?
9. Who will be in charge of making the final decisions and how can we contact them?

Questions Revisited

1.Is there anything you hate about the current Smokey the Bear campaigne? If so, what would you like to do diiffferent with the campaigne?

2.What is your target audience?

3.What is the message are you trying to communicate to the audience?

4.How do you want then target audience to react to this campaigne?

5.What emotion are you trying to convey?

6.what would you like to change?

7.is there any content you have that we should use?

questions

what do you want done?
what do u like about your current campain?
what do you dislike about your current campain?

What I Learned From Motion Emotion

The 3 most useful thinks i learned from this project:
1. It is very difficult to get a few people together for a few hours to do a shoot.


2. I learned how to make a scene black and white, with one color.


3. I also learned how to do time-lapse in Adobe Premiere Cs3

What from class i found useful?
i've never done story boarding befor, that was useful

What i would like to learn more about?
i would like to learn more about Abobe Premiere Cs3 this was the first real project that i used it for i would like to know more about the program